|Jeff Gordon with the Subway Fresh Fit trophy in Victory Lane. Photo by Jordan McNerney, AARP. (Photo credit: Wikipedia)|
About a year ago he joined up Pepsi to scare the bejesus out of a car salesman, by disguising his looks and then taking a car for a test drive. With the car salesman in the passenger sit, not knowing that he was driving with one of the top drivers in the USA.
The salesman's terrified reactions, and subsequent reaction to discovering it was a NASCAR driver all along, earned the Pepsi spot more than 40 million views on YouTube.
Not everyone was so impressed with the stunt, many taking to the interwebz to deride young Mr Gordon as a fraud and a falsifier. One of those deriding the stunt was Travis Okulski, a reporter for the Jalopnik website.
Okulski's words seem to have annoyed Mr Gordon, or at least, given those clever chaps at Pepsi a way to make yet another cheap and easy ad ;-)
in the ad below, Gordon disguises himself as an ex-con (I did 10 years inside) cab driver who gets pulled over by the local law enforcement. What ensues is quite funny, and I just wonder what I would do if I were in Mr Okulski's situation.
The video has just under 14 million views at the time of going to press.
"So, just as I was able to say with total certainty that the first Pepsi Test Drive ad was totally fake, I can say with total certainty that this second Pepsi Test Drive ad is unequivocally, one hundred percent, totally, absolutely real," Okulski writes.
Youc an read Okulski's side of the story here: How Jeff Gordon Scraed The Crap Out Of Me With This Epic Prank