Showing posts with label YouTube. Show all posts
Showing posts with label YouTube. Show all posts

Sunday, March 9, 2014

Revenge Is Sweet

Jeff Gordon with the Subway Fresh Fit trophy i...
Jeff Gordon with the Subway Fresh Fit trophy in Victory Lane. Photo by Jordan McNerney, AARP. (Photo credit: Wikipedia)
Jeff Gordon is a top NASCAR driver, and a bit of a hero of mine too.

About a year ago he joined up Pepsi to scare the bejesus out of a car salesman, by disguising his looks and then taking a car for a test drive. With the car salesman in the passenger sit, not knowing that he was driving with one of the top drivers in the USA.

The salesman's terrified reactions, and subsequent reaction to discovering it was a NASCAR driver all along, earned the Pepsi spot more than 40 million views on YouTube.

Not everyone was so impressed with the stunt, many taking to the interwebz to deride young Mr Gordon as a fraud and a falsifier. One of those deriding the stunt was Travis Okulski, a reporter for the Jalopnik website.

Okulski's words seem to have annoyed Mr Gordon, or at least, given those clever chaps at Pepsi a way to make yet another cheap and easy ad ;-)

in the ad below, Gordon disguises himself as an ex-con (I did 10 years inside) cab driver who gets pulled over by the local law enforcement. What ensues is quite funny, and I just wonder what I would do if I were in Mr Okulski's situation.

The video has just under 14 million views at the time of going to press.



"So, just as I was able to say with total certainty that the first Pepsi Test Drive ad was totally fake, I can say with total certainty that this second Pepsi Test Drive ad is unequivocally, one hundred percent, totally, absolutely real," Okulski writes.

Youc an read Okulski's side of the story here: How Jeff Gordon Scraed The Crap Out Of Me With This Epic Prank

kthanxbai!

Jumblerant

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Monday, October 28, 2013

YouTube Music Awards - A Surprising Winner

I love all things Google, thats why this blog is written on Blogger and in Chrome. I won't say that everything they do is amazing, like any multinational organisation they have their good points, and their not so good points.

The latest thing to come out of YouTube is their Music Awards. Instead of pressing a button to vote, or submitting your email address, they have chosen a much better way. Tweets, likes and G+s.

Very simple. You like an artist? Tweet, FaceBook 'like' or Google+ the YouTube Music Video of them.

Nice.

I voted for her majesty the Katy of Perry for she is funny, gorgeous, voluptuous and a real person.

So I was happy to see that a hospital had done a cover of her latest single 'Roar'. And it rocked:



See if you can keep your eyes dry through that!

kthanxbai!

Jumblerant


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Monday, September 23, 2013

One Excellent Ad

Some products are really hard to sell and need some serious innovation to get the branding and messaging across, such as gas, fabric conditioner and tissues.

Similar to the amazing Dollar Shave ad that I spoke about here, there is a new twist on tampons.

Enjoy!! (no seriously, it is enjoyable).



kthanxbai!

 Jumblerant
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Wednesday, May 1, 2013

I'm the Greatest Star

Today its easier to get 'seen' than ever before, that has its drawbacks and its benefits.

Sadly, it means that anyone and everyone can put their videos up on YouTube, Vimeo and MetaCafe and expect Simon Cowell to come knocking at their door. On the bright side though, it also means that amazing talent can get found.

And this might just be the latest talent to hit it big time.

Ladies and gentlemen, I am proud to share with you - Bridgitte Raven















kthanxbai!

http://jumblerant.blogspot.com
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Monday, April 29, 2013

Suit & Tie

Pomplamoose is a pretty amazing band, I've blogged about their greatness before.

Nataly Dawn, their singer has just been on tour where she was not only the Starbucks Singer of the week:


Her tour was sponsored by Hyundai. Can you see the subtle product placement in this video?



My favorite tune and video is still 'Love Me The Way You Do';



kthanxbai!

http://jumblerant.blogspot.com
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Thursday, April 25, 2013

Evolution of the F1 Car

I do like me some Formula 1.

Some people don't understand how I can look at cars going round in circles and I answer "that's Nascar, not Formula 1!".

Some Formula 1 tracks are normal, bog-standard, roads taken over for the week, such as the famous Monaco, Sepang and Melbourne circuits:


Australian F1 Circuit, a local park turns into a Formula 1 circuit


Monaco F1 Circuit, Where the Streets have no names. But the corners do: Casino, St Devote, Rascasse


Sepang, Malaysia F1 Circuit, built around some amazing high rise buildings, all lit up for a real eye-opening evening race.


The old formula 1 cars don't look amazingly different to today's cars, I think they're the same length and roughly the same height. This little video will show you exactly though:



kthanxbai!

http://jumblerant.blogspot.com
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Wednesday, April 17, 2013

Never Ever Give Up

I saw this video a while ago and liked it.

Sadly, today it is more relevant than ever to me as I am not only getting wiser but also wider with age.



kthanxbai!

 http://jumblerant.blogspot.com

Thursday, April 11, 2013

Gangnam Style - Whats it all about?

My four year old son just adores Gangnam style. For a child who has had language difficulties, the phrase 'gangnam style' comes out of his mouth far too often!

I myself found the music and the video to be fun and interesting, but that's also true for me regarding a line of marching ants on the side-walk, documentaries by Louis Theroux , and of course, the internet.

So what does PSY (the creator and lead man of Gangnam Style) do that drew over 1,500,000,000 views on YouTube?



The video below shows PSY teaching a journalist from the serious UK newspaper The Guardian how to do the Gangnam Style dance. In the clip he explains why the video went viral so easily - it's fun and easy to do. If you can connect with the person on the screen in front of you and say 'I could do that' then you are more than likely to watch the video and pass it along to your friends.






So the tune is catchy and the dance is easy to copy and change to your own desires - is that enough? No, there has to be an element of luck.

This guy PSY seems to have it - and (more) good luck to him.

How deep has 'Gangnam Style' entered into society ? Well, a few people may have taken it too far:


A populare meme


A new fashion icon, undone bow-tie, dress shirt and cuff links t-shirt - very PSY! 


Head of the UN and PSY



Automatic free entrance to the psych ward in many countries in the world


A flash in the pan? I think not. In fact the statistics show that it is as strong as ever, despite everyone and their dog making their own version.





kthanxbai!

 http://jumblerant.blogspot.com
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Thursday, March 28, 2013

The King of Video Ads

I work in internet advertising. Yes, I get paid to watch YouTube, go on Facebook, LinkedIn and Google all day long. A tough life, but someone has to live it!

Anyway, I came across this amazing video the other day, espoused by many as the pinnacle of video advertising (oh, and it may not be fir for watching at work or at home);



What do you think? Did it make you thirsty?

kthanxbai!

http://jumblerant.blogspot.com
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